Thriftoes is a thrift-based footwear brand aimed at making quality, original shoes accessible to everyone. By curating lightly used, high-end shoes at affordable prices, the brand bridges the gap between style and affordability.
Client
Service Provided
Mission:
My mission was to craft a bold, recognizable logo and brand identity that communicates trust, affordability, and urban edge for a socially conscious audience.
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Challenge:
Designing branding that balances affordability with authenticity, ensuring the look felt stylish yet dependable, without the stigma of “used” products.
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Outcome:
The final branding combines strong typography and modern aesthetics, creating a compelling visual identity that stands out and resonates with the target audience.
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